The Center for the Arts’ plan for a dynamic, $3.8 million makeover

FRESH FROM HELPING NEVADA COUNTY become a prestigious state Cultural District, The Center for the Arts in Grass Valley is launching its first-ever capital campaign to transform its downtown facility into a dynamic, state-of-the-art performance center that maintains an intimate ambiance, our magazine has learned. The improvements, estimated to cost $3.8 million, will help cement […]

Grass Valley-Nevada City and Truckee selected for state Cultural Districts, as expected

Grass Valley-Nevada City and Truckee on Monday were two of 14 districts selected statewide for a five-year California Cultural Districts program, a major boost for our region’s cultural tourism. Their likely selection was first reported in Sierra FoodWineArt magazine last week. The board of the California Arts Council accepted the staff’s recommendation at a board meeting […]

Grass Valley and Nevada City: A Cultural District that rivals a big city

THOUGH IT’S A RURAL REGION, western Nevada County, anchored by historic Grass Valley and Nevada City, is a cultural district that rivals a much bigger city. Nevada City has more than 100 arts and cultural organizations; arts venues that attract the likes of jazz musician Wynton Marsalis, violinist Joshua Bell and singer-songwriter Willie Nelson; famous […]

Truckee’s Cultural District: Art with Altitude

IN JUNE, THE CALIFORNIA ARTS COUNCIL selected finalists for Cultural Districts, representing urban, rural and suburban areas across California. Truckee, and Nevada City and Grass Valley were among them. In July the Council’s staff recommended that they be included among a list of 14 to be designated as Cultural Districts, a major coup. Here’s the […]

Cultural Districts help foster economic growth, tourism and a creative workforce

MORE CITIES ARE TURNING to art and Cultural Districts to foster economic growth, increase tourism and attract the creative workforce needed for the new economy. Across America, 13 states have established statewide Cultural District programs. The number of districts per states varies from 78 in Louisiana to under 10 in a number of states. Rhode […]

Our Cultural Districts

OUR SUMMER ISSUE MARKS THE 10th anniversary of Sierra FoodWineArt magazine. We have grown from a full-color, glossy magazine to one that fully integrates print with digital, including our SierraCulture.com website, a custom edition for smartphones, a comprehensive SEO (search-engine optimization) strategy, and social media pages such as Facebook, Instagram, Twitter and Pinterest. It is […]

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