“New Boomer” Economics

Call them millennials, the iGeneration or “New Boomers.” Though our region is known for attracting retirees, we think this younger generation can also help invigorate the area. The rest of us need to do our part to attract them and retain them—creating more job opportunities, for example. But we offer many attractions to “New Boomers,” […]

Video: Pro Bob Burnquist’s floating skateboard ramp on Lake Tahoe

“Once upon a time we came upon a photo of a floating skate ramp. We thought it was a totally cool idea, but when we did a little research, we discovered the image was a fake—someone’s Photoshopped fantasy,” Visit California writes. “Bummer, we thought—but then we got inspired. ‘Let’s build our own,’ we cried, ‘and […]